01 / Idea to treatment
Creative development
Campaign territories, scripts, treatments, storyboards and look development shaped around what can actually be produced.
New York / Working worldwide
One integrated studio for the idea, the moving image and the finished master.
Human-led AI video production
Commercial filmmaking with a wider frame of possibility.
Daydrm Studio creates commercials and brand films through a human-directed process that combines creative development, AI production and professional post-production.
Full lifecycle
The process stays connected from first thought to final frame.
02 / Treatment to picture
AI production
Human-directed image and motion generation, live-action integration, editorial development and repeatable review rounds.
03 / Picture to master
Post-production
Editing, compositing, VFX, color, sound, upscaling and delivery for broadcast, web and social formats.
Selected work
Built as films, not demos.
Every project is shaped around an idea, an audience and a finished viewing experience—not around showcasing a tool.
AI-native post-production
Existing footage can become new material.
Daydrm also works downstream of production—transforming, extending and finishing captured footage without forcing a new shoot for every creative change.
Practical questions
What does AI video production include?
It can include concept development, scripting, visual development, generated scenes, live-action integration, editing, VFX, sound, color and final delivery. The exact mix is built around the brief.
Can Daydrm work with footage we already have?
Yes. Existing footage can be edited, upscaled, extended, relit, recomposed or placed into new environments depending on the source material and delivery requirements.
Where is Daydrm Studio based?
Daydrm Studio is based in New York and works remotely with brands, agencies and creative teams.
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